I’m fairly creeped out by the only Fanta commercial I’ve seen in the US (the one with the multi-cultural bevy of women singing that stupid song over and over), but I find this ad for Fanta Z rather, uh, refreshing.
This is an ad that works not only due to the cleverness of the commercial itself, but because it’s a rare case of true corporate honesty. Can you imagine Pepsi putting out an ad that said “Hey, we know that Crystal Pepsi tasted like complete ass, but here’s a drink that’ll make up for it”? I think not. Kudos to Fanta for having the guts to admit they put out a crappy drink, and for being confident enough to mock themselves over it. Plus, it’s just a funny ad.