Ted Ferguson: Bud Light Daredevil

by The Scarlet Harlot on January 4, 2006 · 0 comments

in Uncategorized

While we’re on the subject of beer…Bud Light has expanded on their Ted Ferguson: Bud Light Daredevil commercials by making Under the Helmet a semi-viral mockumentary to compliment their ads.  Which is a shame really, as it’s more entertaining than the actual commercials (an example of which you can see here, or view the rest at the Official Site).

I do like that the website lets you actually download the clips, but I’m still not happy it took the release of the video iPod to get companies to do so.  Way to jump on the bandwagon instead of realizing the potential of the format. 

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