While enjoying a rare (ie calm) dinner out with the girls, I caught the latest Sprint commericals, which I must admit are rather gorgeous. Of course, the reason they’re gorgeous is because they’ve appropriated the techniques of Pika Pika’s Lightning Doodle Project*.
The spot ’Dreams‘ seems to be a legit Lightning Doodle short (though I can’t find any information that states whether the production company used people involved with Pika Pika), while Charts fudges things via CGI, but is still visually fetching. Give ‘em a looky see if you haven’t already caught them. TV Luddite that I am, I’m fully aware I’m probably late to the party on this.
*Eagle eyed (and elephant brained) readers will remember that Transbuddha showcased the Lightning Doodle Project back in August ‘06 and again this April. Click those links for sweet video action.








